NEWS

Boost Your Empathy

Boost Your Empathy

Avoid lawsuits, understand your customers, members and employees, increase profits and make the world a nicer place A recent New Yorker article, “The Engineer’s Lament,” looks at well-publicized auto recall failures from an engineering perspective. In the famous cases of the exploding Pinto in the 1970s and Toyota’s sudden acceleration problems in 2009 and 2010, the car companies “[knew]…

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An Event Apart: Understanding Web Design

Jeffrey Zeldman, founder of A List Apart and the Happy Cog web design studio gave a talk at An Event Apart in Orlando called “Understanding Web Design.” Here are my notes on key points: How do you describe what we do? Examples include “I make things on the internet. I design things on the internet.” These…

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Home Sweet Office

shu shu design has a new address. Again. This time, the people who help me when I have to move hope it’s more permanent. So do I, because I love this place! You can now find the office at 1882 E. Main Street, in a building owned by Accipiter Properties. It’s a beautiful place to work on projects,…

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